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CCTV Specia l The Shuncheng World of Craftsmanship

CCTV Specia l The Shuncheng World of Craftsmanship

Release time:
2019-01-30
 
In the early 1940s, the "ceramic capital of China" resounds throughout China with the spring breeze of reform. A group of ceramic entrepreneurs who are dedicated to quality become the representative of the craftsmen of the reform generation, and also become the prototype and model of the earliest "craftsmen" we understand. Liang Youfu, Chairman of Shuncheng Ceramics Group, is one of them.
 
Shuncheng Ceramics Group
 
History always reflects necessity by accident. In the generation of reform and opening, the representatives of big craftsman enterprises include Huawei, Haier, Country Garden, Maotai, Gree, etc., all of which are interpreting the timeless truth that "strong product = strong enterprise". Under the influence of the times, carrying out the "craftsman spirit" has become the only way for the development of Shuncheng Ceramics Group.
 
In 40 years of time, the development generation has gone mature. The taste of growing up is always complicated, but the dependence may have to let go. Faced with the "variable" of the market in the new era and the thought collision and transition of old and new craftsmen, how did the Liang’s of Shuncheng stick to the enterprise’s principles during the development reform and opening up?

 

ONE / Craftsmanship Makes the Model Enterprise

Strong Product = Strong Enterprise = Strong Country. Over the past 20 years, Shuncheng Ceramics Group has been stepping on the road of Chinese ceramics' world rejuvenation. It insists on the business philosophy of putting people first and quality first. Even if it loses tens of millions of yuan, it still needs to guarantee the good quality of its products. Shuncheng Ceramics Group, which has entered the new era, will stick to craftsmanship and quality to lay a solid foundation for the spirit of craftsmen in the new era, taking responsibility for users and striving for the world revival of Chinese ceramics.
 
Shuncheng Ceramics Group
 

Two / Shuncheng Stands for Perseverance 

Culture represents the soul of a country, a nation and an enterprise. From made-in-China to smart and quality made-in-China, from import to export, the self-improvement spirit in artisans marked the rise of Shuncheng Ceramics Group, as well as the rise of Chinese ceramics. In words of employees, we can describe that "most of the time we hold in one breath to finish". Such spirit of craftsmen has also become the fundamental force for us to march forward in the new era, rain or no rain.
 
 
Shuncheng Ceramics Group

Three / Smart- and Quality Made-in-China for the Future

In the past 40 years, Chinese ceramics have made a great leap in development. Facing great changes in the world, Shuncheng Ceramics Group will answer the questions of the times with the new craftsman spirit of "Quality made-in-China" and "Smart made-in-China ". With technology as the core driving force, we will comprehensively push forward the enterprise modernization construction, lead the quality with technology, build the future with quality, and make every effort to build a new modern ceramic carrier, becoming an industry trend setter.
 
Shuncheng Ceramics Group
 

Four/ Forming A World-Class Alliance

In the past 20 years, from opening the first shop in Foshan to 9000 stores across China, Shuncheng Ceramics Group has been developing with Chinese ceramics with firm steps. Bystanders from the international stage, participant, builder and contributor to the international stage, suitable to Spain TORRECID, Italy SACMI, Spain ESMALGASS. The ITACA means combining the known at home all the world, such as a workman, establish long-term strategic cooperative relations, realize win-win sharing, in the symphony of the world, China ceramics melody.
 
Shuncheng Ceramics Group
 

Five / Talents of Shuncheng to Success

The 20 years of Shuncheng Ceramics Group is the 20 years of Shuncheng adults working together to cast a miracle of development. In the past 20 years, under the leadership of Chairman Liang Youfu, the hard-working and intelligent individual has devoted himself to great changes and written a brilliant chapter of Shuncheng. Now, through the deepening reform of talent cultivation, talent promotion, talent incentive and other systems, Shuncheng Ceramics Group will gather the vigor and creativity into the development stream of new craftsman spirit. Shuncheng place trust and confidence on employees who are believed to lead the new legendary era of Shuncheng.
 
Shuncheng Ceramics Group

 

SIX / Efforts for Environment and Resource Sustainability

Environment is human’s common wealth. In the past 20 years, shuncheng ceramics group has been protecting the health of tens of thousands of families from the production process to product research and development with the principle of environmental protection in the development of the enterprise. For example, it has introduced the waste water recycling project, installed the kiln frequency conversion and used the waste heat, and launched the anti-pollution and antibacterial patented products. "Protecting our mother earth" is the answer to the new craftsman spirit of Shuncheng in 2019. Centering on the three goals of "leading in design, leading in market and leading in product", Shuncheng will continue to work hard in the three ecological systems of products, channels and users, and jointly create a new blueprint of a beautiful world and green living, and build a community of shared future for mankind.
 
Shuncheng Ceramics Group
 
Standing at a new historical starting point, Shuncheng will deepen reform, remain open-minded to the world and carry out the spirit of artisans.
 
The transformation and upgrading of Chinese manufacturing have already taken place, where Shuncheng Ceramics Group has closely followed the trend. Craftsmanship, soul, technology, environmental protection, world famous enterprises, talent training will serve as the new engine of Shuncheng and help Shuncheng Ceramics Group set out again from the reform and opening up, realizing the Renaissance of Chinese ceramics world, setting the trend and completing the transformation!

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